Something Old. Something new. Something Borrowed That’s Not True About Blue
May 2nd, 2012 § 3 Comments
May 2, 2012
I hope my readers will forgive my taking a moment to vent. I love that there is more information available on the web concerning color psychology, when it is properly vetted and accurate. But I really dislike the propagation of information that is based on old information and urban legends. For example, the following article appeared on a graphic design website . It is attractively done and I am certain that these people mean well, are interested in educating others and are trying to show the importance of color, so please read the following copy and look for my comments at the end.
{BLUE} The color of peace and tranquility. It’s been stated that people are more productive in blue rooms. Although, be careful. It can cause feelings of sadness…we don’t want to cause people to have “A case of the Monday’s”. While blue can calm people, it can also decrease your appetite. People typically stay away from blue foods (aside from blueberries and plums)…blue is usually an indication that something has spoiled or is poisonous. If you want to eat less, eat off of a blue plate.
{FUN BLUE FACT}: In Columbia, Blue is associated with soap. Yep, soap. Can’t get more random than that!
Leatrice Eiseman says:
Love that you are promoting the use of color and helping to educate people about it, but sorry–there are no definitive studies about blue suppressing appetite. As matter of fact, blue china and dinnerware is a big seller all over the world, cobalt blue glasses and glass plates are very popular (think Williams Sonoma and Mexican glassware) so you would think there would lots of thin people as a result, whereas people are getting fatter, especially in U.S. That is an urban legend, especially when blue berry flavors are mixed in smoothies, drinks and with yogurts. There are blue potatoes now, blue corn chips, blue m&ms, blue sweet enticements on cakes and pastries. My advice is not to pick up on the old urban legends without checking more recent and credible info. I have written seven books on color, have three websites and a blog and am always looking at more current info to update the old legends that simply are no longer true.
One more point; as I point out in my books, not all blues speak of serenity. There are electric blues,that, just as the name implies, speak of excitement and high energy.
What Colors Will Make Me Look Sexy?
March 1st, 2012 § Leave a Comment
March 1, 2012
I wrote in a previous post about a woman’s response to men in red shirts titled Why He’s So Hot where I noted that “Red is a very expressive colour, ” adding that it represents passion, love and sex. Plus, wearing this sensual hue can add a subtle flush to skin tone.”
Today, in the Huffington Post there is an article about women in red titled Red Dress Effect where they share a study out of the University of Rochester in New York state that says “Red dresses muddle men’s minds….” Color studies always fascinate me and this one got me thinking about a question I was asked many years ago, “What colors will make me look sexy?”
Below is my response from The Color Answer Book.
What one person finds appealing, another may not. However, the color that shows up most frequently on color word association tests as the sexiest shade is a vibrant Lipstick Red. It’s a sexual signal that many animals and birds use to attract the opposite sex and, interestingly, humans do as well. They flush and blush, turning red with embarrassment or sexual energy. They use cosmetic enhancements like reddish lips, nails (fingers and toes), and cheeks.
It is the color that most represents sensuality in many cultures as it is often used symbolically to broadcast availability or preparation for marriage and mating rites. The use of red as a sexual signal by primitive tribes for body painting and dyes ultimately translated to a more sophisticated use of sensuous red in modern day makeup and clothing.
Do you wear red to entice the opposite sex? Does wearing red make you feel empowered?
For more on the psychology of color you might be interested in Color: Messages and Meanings.
Red Dress Effect: Women In Red Deemed Open To Sexual Advances, Study Of Men Shows.
Milky Way White Like Snow Falling On Cedars In The Late Day
January 19th, 2012 § Leave a Comment
January 19, 2012
In my book Color: Messages and Meanings, I discuss color families and the messages they are sending. In color studies white is described as pure and pristine. As in the utter quiet of falling show, white expresses silence and the almost total lack of sound. It is a conciliatory color which is why the following study of the Milky Way is so fascinating.
In the article from BBCnews.com, Jeffrey Newman of the University of Pittsburgh elaborates on the importance of color to astronomers.
Astronomers have discovered that it is called the Milky Way for a reason. The actual color is white. Specifically a white “like spring snow at an hour after sunrise or before sunset.”
Jeffrey Newman states that; “For astronomers, one of the most important parameters is actually the colour of the galaxy.”
It isn’t just important to astronomers, it is important to color lovers too!
Click the link at the bottom for more.
BBC News – Astronomers weigh in on Milky Way’s true colours.
Such A Tart!
January 12th, 2012 § 2 Comments
January 12, 2012
Just as there are trends in fashion, technology and color there are also food trends. Whether it be in spices or the development of a new hybrid fruit or vegetable the epicurean world is growing and changing too. I am always intrigued with food trends and studies as I am a conscious consumer and take health and well being very seriously. I have written on the subject of color and food in my book: The Color Answer Book where I answer the question “can the color of fruit and vegetables be an indicator of their healing powers”?
Ongoing research indicates that eating a variety of colorful fruits and vegetables can be extremely beneficial to our optimum health and healing. The color itself is an indicator of its curative powers. For example, eating red and purple fruits has been shown to help prevent heart disease and cancer.
Take a look at what http://www.choosecherries.com/ has to say about cherries.
“Cherries are not only good for you, but they’re also on trend as a homegrown “Super Fruit.” According to recent data, more than 9 out of 10 Americans want to know where their food comes from, nearly 80 percent say they’re purchasing “locally produced” products, and the majority is defining “local” as grown in America. And cherries deliver.
A growing body of science reveals tart cherries, enjoyed as either dried, frozen cherries or cherry juice, have among the highest levels of disease-fighting antioxidants, when compared to other fruits. They also contain other important nutrients such as beta carotene (19 times more than blueberries or strawberries) vitamin C, potassium, magnesium, iron, fiber and folate.
Emerging evidence links cherries to many important health benefits – from helping to ease the pain of arthritis and gout, to reducing risk factors for heart disease, diabetes and certain cancers.”
So as your momma always told you to “eat your veggies”, let’s include the cherries, too.
Every Girl’s Crazy About A Colorfully Dressed Man
January 13th, 2011 § 2 Comments
January 13, 2011
I have never seen such a beautiful display of peacocking. Wow! I’m not sure if that is what you would call this but I couldn’t resist. Enjoy this link to men in all their color glory! Who could resist?
Apparently not me!

Photo from Style.com shot by Tommy Ton
Tommy Ton Shoots the Scene at the Menswear Shows.
What do you think? Do you like a man who isn’t afraid of Color?
Food coloring: Do synthetic food colors cause hyperactivity?
January 3rd, 2011 § 2 Comments
January 3, 2011
We here at the eiseman color blog are very interested in all things related to color. Over the weekend, we found this story about food coloring that was fascinating. Lee has been sharing the ideas of Ben Feingold with her classes for years.
Years ago I heard that Red dye No5 was the worst (extreme word for effect) thing and it should be avoided at all cost. Then this weekend we picked up a book by Michael Pollen called Food Rules that shares some simple thoughts on food like not eating cereal that turns the milk colors. I like it, simple to understand.
The children will not be pleased with this one. Consider this informative color tidbit food for thought.
Click the link for more.
Food coloring: Do synthetic food colors cause hyperactivity? – chicagotribune.com.
Black Is The New Brown
December 27th, 2010 § Leave a Comment
December 27, 2010
For those of you who know me, you know that I am a devout pescatarian-no meat eater. Veggies, lentils, fungi, fruit, multigrain, fish, no sugar and non-fat (except for the good fat) diet. I am always looking for healthy tips, especially those involving color, so when Whole Living magazine published and article claiming that Black is the New Brown, my ears and eyes, perked up!—Lee
Louisiana State University researchers have found that “Black rice may unseat brown as the healthiest option”.
“Like brown rice, black rice has an outer layer of antioxidant-rich bran, which has been shown to help lower cholesterol. Unlike the bran found in brown rice, however, black-rice bran contains anthocyanins, the purple and reddish pigments also found in blueberries, grapes, and acai. These compounds decrease the risk of heart disease and cancer, among other health benefits. In fact, a spoonful of black-rice bran contains more anthocyanin antioxidants than a spoonful of blueberries…”
“A recent study of mice found that a diet that included 10 percent black-rice bran reduced swelling of inflamed skin, adding fuel to the theory that black rice may also help prevent diseases associated with chronic inflammation, such as diabetes.”
Do you have a favorite recipe that contains black rice?
Optical Illusions
November 19th, 2010 § 1 Comment
November 19, 2010
Vision Scientist Studies Color Contrast, Illusions
By Sonja Patterson
“Your eyes may be playing tricks on you. Without your even knowing it.”
“The whole world is an illusion,” says Arthur Shapiro, a vision science researcher and psychology professor.
“It’s easy to believe that when you look out into the world, you’re seeing what’s really there and not just a representation of what’s really there. The distinction between our perceptions and reality is an important one, and people should understand it,” he adds, “as much as they can.”
Read more HERE
Look at Dr. Shapiro’s illusions by clicking HERE
Click the image for more.











